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đź§  Case Study: The Background That Broke the Bot

When AI forgets that your brand is a feeling, not a file

Prompt: "Keep the background. Keep the font."

I said it twice. Once with emphasis. Once bolded.

This was supposed to be simple: Convert my aircraft list into tiles. Leave everything else untouched.

Instead, I logged in to find that my "aviation Vibes" hangar background—gone. Replaced by stock sky fluff from Unsplash.

The font was off. The vibe? Dead. My brand—trashed by a bot trying to “pretty up” the layout.

“The design transforms your encyclopedia into a visually appealing gallery.”

But I wasn’t selling gallery space. I was selling **atmosphere**. **Identity**. **Trust.**

Luxury brands don’t sell features. They sell perception. They sell feeling aloof.

So when your signature color palette disappears overnight… When your carefully selected serif font becomes 90s Calibri… When your high-end client opens the site and gets flashbanged with white and default buttons…

They leave. They bounce. And they tell themselves they dodged an obvious scam.

Did the AI know that “Add to Cart” is your most tested button? That your checkout flow is sacred?

Of course not. It was too busy showing off a “working layout.”

“It won’t happen again.” — AI, every single time

Don’t be fooled by that line.

This is my third window where it happened again. And again. That’s the real issue. Not the bug—the pattern.

If you plug AI into your website and let it run unsupervised, don’t be surprised when:

You didn’t just “update” the page. You broke the spell.

“We’ll just use AI to refresh the site…” — Famous Last Words

AI is a tool. It’s not a designer. It doesn’t know what *feels* right. It just knows what *renders.*

If you care about the experience your users walk into—

Put. Your. Branding. Back.

— Notes from the Hangar